Buzz Interviews Kristen Bullard of Full Bloom
I grew up in Newport, Arkansas, a small town in Northeast, Arkansas. There was a reputable florist in our town named Purdy’s that always gave excellent customer service. I watched how the owner, Mr. John Purdy, would say, “I will personally see to it your order is taken care of.” When he said that, it made me feel like he appreciated my business and I was important. I have always remembered that and use it frequently now because every customer deserves excellent service and every customer IS very important to me.
I also had two classmates,twins, that had a successful florist. In 2012 one of the twins passed away suddenly. I wanted to help my friend, the surviving twin, Shelly, keep the business open so I did the research and created a business plan, however, it just wasn’t a viable option with me living seven hours away. It stayed with me though. I was at home for a few more years raising my stepkids, Taylor and Dawson. My husband and I felt it was important for me to be available for them, so I gladly put my career on hold to be there for them.
My background had been in consulting small and medium-sized businesses and also running a mortgage company, so it was a natural next step to own my own business. I still researched and tweaked the business plan I had created in 2012, then the day came… I tried to order a corsage for my stepsons Jr. Prom. I called several places and they either were no longer taking orders or were very expensive (to be fair, he decided to go two weeks before the event!)
Nonetheless, I saw a need and decided it was time to put my plan into action. It took six months to find a location in Celina, but I had made up my mind I was moving forward and we opened in December 2018 on the Celina Square. We outgrew our space and relocated to Frisco and are very excited for Full Bloom’s future! We are now in a warehouse/office space, which allows us to serve our customers much, much better!